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Sunday 16 February 2014

Organic Amla

NOW AVAILABLE AS POWDER IN CONVENIENT STICK PACKS TO ADD TO BEVERAGES
Amla, the Ayurvedic antioxidant “superfruit,” is one of nature’s richest sources
of Vitamin C with benefits for healthy aging, digestion and immune function
Organic Amla
Directions
Add 1 packet to any quantity of beverage or sprinkle
on moist foods such as applesauce. May be used up
to 3 times per day or as directed by your health care
practitioner.
Not for use during pregnancy. If you are nursing or
taking any prescription drugs, seek the advice of a
health professional before using this product. Not to
be taken by children under 12. Keep out of reach of children.
Care for the Environment
As amanufacturer, our actions can have a large
impact on the environment. We always look for the
most earth-friendly, sustainable choice. Avesta
Organic Amla features:
• All vegetarian, with no animal-derived ingredients
• Certified organic Amla fruits grown without
chemical pesticides or fertilizers
• Soy, wheat and gluten free
• Box contains 100%post-consumer recycled
paperboard
Rejuvenation is now available in North America with thenew,
3,500 year old superfruit fromIndia.
• Superior antioxidant*
• Traditional ayurvedic herb for digestion, healthy aging and immune function*
• Supports healthy cholesterol levels that are already within the normal range*
Traditionally regarded as the best of all herbs tomaintain youthfulness of body and
mind, Amla is used in Ayurveda as a potentrasayana,2 a dietary supplement or practice
promoting rejuvenation,mental and physical health, as well as providing a defense
against aging and challenging environmental factors.3
The difference is FRESH.
 Avesta Organic Amla ismade fromFRESH Amla, not the usual
dried Amla fruits. The difference in using fresh fruit is a higher Vitamin C and gallotannin
content then other Amla products. With a superior ORAC value of over 1,700 per serving,
Avesta Organic Amla is naturally rich in Vitamin C, gallotannins, gallates, polyphenols and
other powerful, plant bioactives.
The Science of Amla
The potent in vitro antioxidant activity of Amla4-8 is higher than that of many other fruits
and vegetables, including pomegranate juice,9,10 oranges, black grape juice,9 broccoli,
and tomatoes.11 The antioxidant activity of Amla is superior to vitamin C7 and is largely
due to its rich content of tannins which have potent antioxidant activity.12-17 Animal
studies demonstrated that Amla and its tannins produce significant antioxidant
activity 13,14,18-21 and a clinical study suggests that Amla increases the bioavailability of
vitamin C.22
A number of scientific experiments have shown that Amla lives up to its high reputation
as a rasayana by ameliorating the effects of various stressors on the gastrointestinal
tract3 and central nervous system14 and increasing their levels of detoxifying/antioxidant
enzymes.14,19 Evidence from traditional use,23-25 studies in animals,26-31 and clinical studies
all suggest that Amla may help to support healthy gastrointestinal function.32,33
Clinical studies in normal subjects34 and in animals36-38 also suggest that a diet
supplemented with Amla may help to support healthy cholesterol levels that are already
within the normal range, and both in vitro39,40 and animal studies41 have shown that Amla
may help to support healthy immune system function.

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